Careers
Director, Creative Services
Opportunity: CS0401 - Permanent
ShareThisYour passion for creative excellence, ability to manage multiple projects while maintaining group efficiency, profitability and quality will be key to the continued success of ThinData’s creative services. You will work collaboratively with key client stakeholders and the ThinData Account Services team to learn and maintain best-practises and drive new and innovative techniques and processes.
The Director of Creative Services reports into the VP of Production and is responsible for the management and leadership of the Creative Services group delivering world-class, award-winning creative strategy, graphic design, copywriting, and digital production for both ThinData Clients and internal Marketing initiatives.
RESPONSIBILITIES
- Oversee & manage all aspects of ThinData’s creative services including strategy, team management & creative execution
- Manage & develop internal creative resources. Provide mentorship & guidance to the team.
- Translate business objectives into wining creative strategies for internal & external stakeholders.
- Present strategies, wireframes & graphic designs with creative flair & conviction
- Align design team with creative strategy & ensure flawless & timely execution of creative designs (emails, campaigns, online promotions, microsites)
- Develop & maintain expert understanding of email best practices & usability
- Lead content strategies & provide copy writing services or manage outsourced copy writers
- Work with the VP of Account Management to ensure the effective prioritization of client projects, in line with corporate and client priorities.
- Oversee and participate in creative development of marketing materials, including ThinData’s email newsletter, website, sales materials and document templates.
- Lead creative team in completing strategic & creative reviews of client campaigns & emails.
- Manage workload & workflow for creative team, set deadlines according to client requirements and overall business priorities
- Source and liaise with outside creative services freelancers, overseeing their work (copywriters, flash designers, contractors etc…)
- Oversee quoting / pricing process for creative & strategic services
- Make recommendations for process improvements as it relates to the creative services team.
- Provide weekly status reports to the VP of Production, outlining the Creative Services group activities, current and projected workload and resourcing requirements.
- Collaborate with other functional groups and managers to ensure creative needs for the company are being met & exceeded
- Monitor & advise on new trends in Interactive & email marketing design
- Other duties as required
SKILLS REQUIRED
- Bachelor of Fine Arts or Equivalent
- At least 5 years experience in a corporate in-house or agency creative services environment
- Proven ability to create award worthy creative concepts
- Expertise in graphic design & interactive production
- Expertise with Photoshop, Illustrator, In Design & Flash
- Strong leadership & presentation skills
- Have a critical eye for design along with ability to provide constructive critiques
- Expertise in design for email best practices
- Experience in usability and interface design
- Expertise in creative concept generation and direction
- Experience in corporate identity and branding development
- Experience in daily communication with clients, designers and management
- Project management experience
- Experience in quoting, scheduling, negotiating, outsource management, cost control and people management
- Flexibility and ability to prioritize multiple tasks in order to meet deadlines
- The ability to manage multiple professional relationships and client expectations
- Team leadership and people management
- Excellent communication skills, both written and spoken
- Creative thinker and problem solver
- Ability to work well independently with minimal direction
- Ability to create business plans (an asset)
ATTRIBUTES
- Strategic
- Creative
- Proactive
- Positive attitude
- Critical thinker
- Relationship builder / open communicator
- Detailed & organized
- People person